Quantum Brochure
PROJECT:
I was hired as a freelance copywriter and branding consultant by the agency to create a compelling brand essence for Quantum Marine Engineering that could be used in print advertising and collateral. As an industry leader in roll-control stabilizers for the world’s finest yachts and ship builders, I created The Art of Great Engineering theme to bridge the gap between product attributes and customer benefits. This resulted in a upscale brochure that presented Quantum’s advanced hydraulic systems to yacht captains and less tech-savvy yacht owners.
CREATIVE ADVERTISING AGENCY:
Mad4Marketing